From static induction to an engaging experience

In a fast-scaling global organization like Softtek, onboarding plays a critical role in helping new colleagues feel connected from day one. As one of the largest IT services companies in Latin America, Softtek is no stranger to innovation — and their latest shift proves it. In just five months, their gamified onboarding experience led to a 50% reduction in onboarding time, higher participation, better knowledge retention, and consistently positive feedback from new hires.

While strengthening the employee experience from day one, the People & Culture team saw an opportunity to rethink onboarding. For a company built on innovation, the traditional induction format felt out of step. “Traditional formats felt too static and didn’t reflect our culture of innovation,” says Arturo Zúñiga, People & Culture Leader at Softtek. “We wanted onboarding to be more engaging and memorable for new hires.”

The moment was right. Softtek was already focused on elevating the employee journey, and onboarding was a natural place to start. Their goal was to move away from information-heavy presentations and toward an experience that was simple, fun, and aligned with their values. The search for an intuitive, interactive solution led Softtek to Seppo’s gamified onboarding platform.

“We needed a platform that could integrate smoothly with Softtek University, our corporate learning ecosystem,” Arturo explains. “Seppo stood out for its gamified approach, flexibility, and the team’s openness to collaborate. Their adaptability made the integration possible, which was a key factor in our decision.”

Rolling out a new onboarding model across a global organization naturally comes with challenges. “We faced some challenges during implementation, but the Seppo team was proactive and responsive — even across time zones,” says Arturo. “Their support helped us overcome everything smoothly. We’ve felt well taken care of.”

The new onboarding journey turns Softtek’s corporate induction into an interactive digital experience where new hires explore the company’s story, values and structure through missions, reflections and playful tasks. Since the launch, new hires in Mexico have experienced a more engaging and streamlined onboarding, with a 50% reduction in time spent on onboarding content, higher participation rates, better retention of key information and consistently positive feedback.

One major shift was replacing a three-hour webinar with a 35-minute gamified module, delivering the same core content in a format that is faster, clearer and far more engaging. “New colleagues appreciate the format, and say it feels more personal and less overwhelming,” Arturo shares. “It’s an easier way to connect with our culture and understand who we are.”